Dream is a custom strategy focused framework that is able to adapt to your business. So even if another brand has the same problems and goals as you, your solution will be personalized to your business!
How DREAM Helps Cosmetic Brands
DREAM
THE DREAM FRAMEWORK
The first step is to define or “dive” into the full essence of your brand to define what makes your brand your brand. We gather the “ingredients” to your brand’s essence, and then build a strategy AKA the “formula” to your brand! Kind of like the ingredients and formula you use to make your amazing products!
D-efine
This step involves doing research on your dream customers wants and needs in a business and research on your competitors to game plan creating a brand that hits your goals, struggles, stands out, and speaks to your customers.
R-esearch
Next, we finally execute the plan by designing your new brand identity using all of the information we gathered.
E-xecute
Once the designing is complete, we assess whether or not this brand hits goals, struggles, stands out, and will speak to your customers. The goal is to see how it would work in the real world.
A-ssess
This final stage involves launching successfully and continued progress! This step is very important because sometimes people think that they can now sit back and let the branding do the work and the initial excitement wears off after a while. The momentum and excitement needs to continue and the work isn’t done! So I send my clients off with useful tools to ensure short and long term success.
M-omentum
Coze Sudue
Jonita’s process was such a smooth and easy process. Jonita knows what she is doing. I will most definitely recommend her to some of my connections for bigger and better projects. I love Jonita’s drive and attention to detail, even with things I didn’t notice myself. She definitely made my brand feel heard and seen and I feel way more confident in my brand than I did before!
Lauren Tenny
Jonita kept amazing communication and patience with me as I'm such a busy business owner with another full time job, Jonita was so understanding of time, boundaries, and very communicative. She definitely elevated my brand and got my brand more attention! Not only is her work bomb and turns out elevating your brand, but she helped me feel like I had a business partner along the way not just someone I hired for a few months.
Kwamina Akinyede
Jonita was very thorough in her process. She really cares about her clients and puts her soul into her work. She really helped my brand voice come to life. She is very detailed in her work and takes the smallest detail seriously. She took my vision and brand pillars and incorporated them into my logo and style. I am so happy with the final products. She is an expert in this field. She also showcased the importance of branding. She is very knowledgeable and really is out for her clients to succeed. I enjoyed working with her. Her notion process is so organized and it makes it easy to know what still is needed. I would recommend her to any business and will be using other services that she provides.
Since I recently niched down, some of these wins are from other industries and some are with a cosmetic brand but it’s the same framework! This framework works just as efficiently if not more for cosmetic brands!
CLIENT WINS WITH DREAM
