SM SERVICES

Create momentum between launches

Reinforce your positioning through execution not just messaging

Support growth with content designed to lead somewhere

I build strategy led social systems that:

THAT'S WHY I DON'T OFFER "CONTENT PLANS"

Your online presence should reinforce your positioning, reflect your authority, and support consistent growth. Visibility alone isn't the goal. Intention is. Every touchpoint should work together to create demand. Not rely on trends, engagement spikes, or constant explaning.

YOUR BRAND ISN'T MEANT TO BLEND IN ONLINE

WEB SERVICES

Guide visitors from interest to action without pressure

Establish trust before a conversation ever starts

Support consistent sales even while you're offline

Every website is designed to:

WEB DESIGN ROOTED IN STRATEGY

Your website is part of your positioning. It should reflect your price point, guide decisions naturally, and feel intentional from first scroll to final click. When every detail aligns, the site does the selling before a conversation ever starts

A WEBSITE BUILT TO SUPPORT GROWTH NOT JUST LOOK GOOD

BRAND SERVICES

Positions you as a premium expert in your space

Reflects where your business is going. Not where it started

Attracts aligned, high caliber clients before a word is spoken

Strategy translated into visuals that:

BRANDING ROOTED IN INTENTION NOT TRENDS

Your beauty brand isn't here to look good. It's here to support higher prices, attract better quality clientele, and drive long term growth.

BRANDING THAT BUILDS DEMAND, NOT JUST ATTENTION

THIS IS WHERE THE SHIFT

BEGINS

SEE CASE STUDIES

Kiara was getting attention but not commitment. She attracted interest that turned into "I'll purchase later" conversations.

Now, she has repositioned her brand and consistently attracts customers who pay premium prices and stay.

Jessa is an award winning makeup artist. Her expertise wasn't immediately reflected in her brand and she was being compared on price instead of position

Now, her brand matches her expertise. She's working with clients who understand her value immediately and instead of "let me think about it" she hears "send the invoice"

THIS ISN'T A GLOW UP. IT'S A SHIFT IN POSITIONING

CLIENT WINS

I design brands that communicate level, maturity, and authority at first glance. This isn't about self-expression or aesthetics alone. In the beauty industry, perception is decisive.

That's why we focus on how a brand visually signals its position. So pricing, expertise, and professionalism don't need explanation. It's instantly expected.

LEVEL SIGNALING BRANDING

WHAT WORKING WITH ME ACTUALLY LOOKS LIKE

I build brand systems designed for where you're going, not just where your business is today. While most beauty founders rebrand reactively, after they raise prices, expanding services, we work differently.

This approach creates a brand that scales with you, supports growth without constant rebuilding and positions your business as a long term asset. Not temporary fix

BRANDS BUILT FOR GROWTH

Every design decision I make is tied to a clear business outcome. I do not design based on trends. I design with intention. What your brand communicates about pricing, positioning, and credibility is never accidental

My clients walk away with a brand that works and the confidence to move forward without second guessing

DESIGN THAT CONNECTS

WORK WITH ME

My clients don't just leave with a new look. They leave with clarity, confidence, and a brand that supports premium decisions

Soul Belly Bakeshop

Working with Jonita was amazing! She is very knowledgeable and attentive to your brands needs while working very quickly and efficiently. She has taught me so much about managing a successful brand and I look forward to putting those strategies and new branding to practice.

Kwamina Akinyede

Jonita was very thorough in her process. She really cares about her clients and puts her soul into her work. She really helped my brand voice come to life. She is very detailed in her work and takes the smallest detail seriously. She took my vision and brand pillars and incorporated them into my logo and style. I am so happy with the final products. She is an expert in this field. She also showcased the importance of branding. She is very knowledgeable and really is out for her clients to succeed. I enjoyed working with her. Her notion process is so organized and it makes it easy to know what still is needed. I would recommend her to any business and will be using other services that she provides.

Jessa Jaguar

Jonita was absolutely phenomenal to work with from Day 1. I’d been following her on Threads and Instagram for a while, and I knew that when I was ready for professionally-designed branding that she was THE ONE to hire. She really listened to me, understood my concerns, and helped me zero in on things I was missing. I feel like she not only cared about my brand, but also me as a person. Now that everything is completed and finalize, all I can say is WOW! She not only exceeded my high expectations; she absolutely blew them away. Now I have a brand image that I am proud of, and more importantly, one that will resonate with my audience and help me stand out in a saturated market. At this moment, I plan on continuing to work with her by hiring her for web design and marketing. Things have gone so well that I had my first feature article written about my business and I am positive it was my branding that absolutely sealed the deal. If you are considered hiring Jonita, DO IT! It was the best decision I’ve made since starting my business and I WISH I had hired her sooner.

WHAT MY CLIENTS SAY ABOUT ME

LEARN MY STORY

I'm a creative strategist who helps beauty founders align how their brand looks with the level of expertise they already hold. Before this work, I was working long shifts in hospitality. I never lacked ambition, but it no longer matched the impact I wanted to make. Seeing this disconnect play out in my own journey shaped how I approach branding today.

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